The Rochester Hills based award-winning experiential marketing firm EEI Global has formally unveiled its new corporate Web site, www.eeiglobal.com.

The new site reflects the company’s brand evolution in both its design and content. The firm, formerly known as Exhibit Enterprises, launched its EEI Global brand in the spring of 2008.

The Web site’s “Change Your Experience” interface allows visitors to quickly highlight and access company information, creative portfolio examples, and case studies that are most relevant to their business needs.

The site features the firm’s Design Lab approach that centers on the customer experience; combining program definition, strategy, and methodology with industry-leading experiential design and quality-driven execution. Global in terms of its capabilities and geographical reach, the Design Lab approach results in solutions that drive measurable results and business value for EEI Global’s customers.

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by Tina Reed | The Ann Arbor News

The online advertisement was simple: An Ann Arbor fitness coaching business owner needed someone who was tech-savvy enough to help her retool her incomplete Web site. For a few Ann Arbor high school students who stumbled across that ad this summer, it has turned into a firsthand chance to test both their Web skills and business know-how outside the classroom this semester. The fruit of their labor – a redesigned Web site for Fitness Success – should be completely launched next week.

Students Jay Hack, Bruno Postigo and Tom Tang, members of the Web Design Club at Huron High School, had regularly helped teachers with their Web pages and had worked on a local nonprofit organization Web site this past summer. “They’d wanted to work for a business owner, but never had the chance,” said Diane Stocker-Bendersky, club adviser and Huron High’s business services and technology department chairwoman. Stocker-Bendersky issued a challenge to the club to find that professional job this school year. That’s when the group found Susan Tait’s request to fix the Web site for Fitness Success.

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